Teaming up to Deliver Marketing Toolkit for Small Business Owners
VENLO, the Netherlands--(BUSINESS WIRE)--Jun. 14, 2013--
Vistaprint N.V. (Nasdaq: VPRT), a leading online provider of
professional and affordable marketing products and services to business
owners, today announces a partnership with SCORE, a network of over
11,000 experienced U.S. business mentors who helped start over 37,000
businesses in 2012 alone. The partnership between SCORE and Vistaprint
will help business owners who operate businesses with fewer than nine
employees to professionally promote their businesses through insight,
inspiration and guidance tailored to their specific needs and based on
best practices from their peers.
The partnership with SCORE provides Vistaprint the opportunity to
leverage its extensive customer base and broad marketing footprint to
raise awareness for resources available through SCORE and ultimately
help these business owners become more effective marketers. Vistaprint
will work with SCORE to create content on relevant topics that will be
available in the form of articles, videos and webinars. Vistaprint, in
conjunction with SCORE, will also create a downloadable educational
resource for SCORE’s mentors to use when meeting one-on-one with
business owners.
“Through our customer insight research, we know millions of independent
business owners across the US are searching for a trusted source of
practical marketing advice that is relevant to them. Much of the
marketing resources available today are geared to larger businesses that
have bigger teams and more budget,” said Don LeBlanc, chief marketing
officer for Vistaprint. “We have gained valuable insight from a
marketing perspective through years of serving these business owners.
Vistaprint is uniquely qualified to equip the SCORE mentors with tools
relevant to these business owners who have limited time, limited budget
and limited marketing savvy.”
“We are excited to have insight into the marketing needs of small
business owners, which Vistaprint has gained from serving their customer
base of over 15 million business owners,” said Ken Yancey, CEO of SCORE.
“This enables SCORE to connect to a group of businesses who are
underserved in the marketplace. Our clients will have access to
actionable learning tools that will help small business owners build a
professional image and ultimately support their goals, whether growing
or maintaining their business.”
About Vistaprint
Vistaprint N.V. (Nasdaq: VPRT) empowers more than 15 million micro
businesses and consumers annually with affordable, professional options
to make an impression. With a unique business model supported by
proprietary technologies, high-volume production facilities, and direct
marketing expertise, Vistaprint offers a wide variety of products and
services that micro businesses can use to expand their business. A
global company, Vistaprint employs over 4,100 people, operates more than
25 localized websites globally and ships to more than 130 countries
around the world. Vistaprint's broad range of products and services are
easy to access online, 24 hours a day at www.vistaprint.com.
Vistaprint and the Vistaprint logo are trademarks of Vistaprint N.V. or
its subsidiaries. All other brand and product names appearing on this
announcement may be trademarks or registered trademarks of their
respective holders.
About SCORE
Since 1964, SCORE has helped more than 10 million aspiring
entrepreneurs. Each year, SCORE provides small business mentoring and
workshops to more than 375,000 new and growing small businesses. More
than 11,000 business experts volunteer as mentors in over 340 chapters
serving local communities with entrepreneur education to help grow 1
million small businesses. For more information about starting or
operating a small business, call 1-800/634-0245 for the SCORE chapter
nearest you. Visit SCORE at www.score.org.
Connect with SCORE at www.facebook.com/SCOREFans and www.twitter.com/SCOREMentors.
Source: Vistaprint N.V.
Vistaprint
Kaitlin Ambrogio, 781-652-6444
publicrelations@vistaprint.com
